A. Advertising manipulates people’s tastes to create a desire that otherwise would not exist
B. Advertising increase competition Which causes unnecessary bankruptcies and layoffs.
C. Advertising increases brand loyalty causes demand to be more inelastic and thus, increase mark-up over marginal cost.
All of these answers are criticisms of advertising and brand names
Correct Answer: Advertising increase competition Which causes unnecessary bankruptcies and layoffs. ✔
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Option A: the producer of a highly differentiated consumer product
Option B: the manufacturer of an undifferentiated consumer commodity
Option C: a perfect competitor
Option D: The manufacturer of an industrial product
Correct Answer: the producer of a highly differentiated consumer product ✔
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Option A: there are many sellers in a monopolistically competitive market and there is free entry and exit in the market just like a competitive market
Option B: Monopolistically competitive firms face a downward-sloping demand curve just like competitive firms.
Option C: Monopolistically competitive firms charge prices equal to the minimum of their average total cost just like competitive firms.
Option D: The products are differentiated in a monopolistically competitive market just like in a competitive market.
Correct Answer: there are many sellers in a monopolistically competitive market and there is free entry and exit in the market just like a competitive market ✔
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Option A: Since price is above marginal cost surplus is redistributed from buyers to sellers
Option B: monopolistically competitive firms earn economic profits in the long run
Option C: monopolistically competitive firms produce beyond their efficient scale
Option D: excess of the cost of production and this causes a deadweight loss.
Correct Answer: excess of the cost of production and this causes a deadweight loss. ✔
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Option A: a manual fracture of breakfast cereal
Option B: a wholesaler of crude oil
Option C: a restaurant
Option D: a manufacturer of home heating and air conditioning
Correct Answer: a wholesaler of crude oil ✔
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Option A: losses and firms exit the market
Option B: profits and firms exit the market
Option C: losses and firms enter the market
Option D: profits and firms enter the market
Correct Answer: profits and firms enter the market ✔
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Option A: breakfast
Option B: cotton
Option C: video games
Option D: beer
Correct Answer: cotton ✔
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Option A: Advertising increases competition
Option B: Advertising provides information to customers about prices, new products and location of retail outlets.
Option C: Advertising provides a creative outlet for artists and writers
Option D: Advertising provides new firms with the means to attract customers from existing firms.
Correct Answer: Advertising provides a creative outlet for artists and writers ✔
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A. all of these answers
B. are useful even in socialist economics such as the former Soviet Union
C. provide information about the quality of the product
give firms incentive to maintain high quality
Correct Answer: all of these answers ✔
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Option A: monopolistically competitive firms charge prices equal to their marginal costs just like monopolists
Option B: a monopolistically competitive firms faces a downward-sloping demand curve for its differentiated product and so does a monopolist
Option C: monopolistically competitive markets have free entry and exit just like a monopolistic market
Option D: monopolistically competitive firms produce beyond their efficient scale and so do monopolists
Correct Answer: a monopolistically competitive firms faces a downward-sloping demand curve for its differentiated product and so does a monopolist ✔
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Option A: there are too many firms in the market and market efficiency could be increased if firms exited the market
Option B: the number of firms in the market is optimal and the market is efficient
Option C: There are too few firms in the market and market efficiency could be be increased with additional entry
Option D: The only way to improve efficiency in this market is for the government to regulate it like a natural monopoly.
Correct Answer: there are too many firms in the market and market efficiency could be increased if firms exited the market ✔
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Option A: at the efficient scale and charge a price equal to marginal cost
Option B: at the efficient scale and charge a price above marginal cost
Option C: With excess capacity and charge a price above marginal cost
Option D: With excess capacity and charge a price equal to marginal cost
Correct Answer: With excess capacity and charge a price above marginal cost ✔
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Option A: marginal revenue and then use the demand curve to determine the price consistent with this quantity
Option B: average total cost and then use the supply curve to determine the price consistent with this quantity
Option C: marginal revenue and then use the supply curve to determine the price consistent with this quantity
Option D: average total cost and then use the demand curve to determine the price consistent with this quantity
Correct Answer: marginal revenue and then use the demand curve to determine the price consistent with this quantity ✔
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Option A: the monopolist faces a downward-sloping demand curve while the monopolistic competitor faces an elastic demand curve
Option B: the monopolist charges a price above marginal cost while the monopolistic competitor charges a price equal to marginal cost
Option C: The monopolist makes economic profits in the long run while the monopolistic competitor makes zero economic profits in the long run
Option D: Both the monopolist and the monopolistic competitor operate at the efficient scale
Correct Answer: The monopolist makes economic profits in the long run while the monopolistic competitor makes zero economic profits in the long run ✔
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Option A: free entry and exit
Option B: long run economic profits
Option C: many sellers
Option D: differentiated products
Correct Answer: long run economic profits ✔
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