A. Managing the marketing process
B. Monitoring the profitability of the companies products and services
C. Developing marketing strategies to move the company forward
D. The art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value,
Correct Answer: The art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value, ✔
Last Updated: November 08, 2016