A. push strategy
B. pull strategy
C. bundle strategy
D. both A and B
Correct Answer: both A and B ✔
Last Updated: November 24, 2021
Related MCQs
- In the supply chain view, the destination point of the company is __________?
- The manufacturer of physical products require channels that are __________?
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- All the stated terms and conditions for which the producers enfranchise all the other distributors are classified as _________?
- In marketing channels, the channel level of company selling its products only through retailers is classified as __________?
- The marketing channel conflict arises when producer of the product establishes two or more channels to sell its products to same market is classified as _________?
- The kind of shoppers that care the most about performance of product and variety that company offers are classified as ________?
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- The small scale wholesalers that sell products to retailers operating on small scale is classified as _________?
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- The approach in which company first selects its target market and manages supply chain from that point in backward direction is classified as _________?
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- The distribution strategy in which products are placed in all possible outlets without considering number of outlets is classified as __________?
- The example of horizontal channel conflict between intermediary channels is ________?
- The channel system of company sells its products directly to its customers is classified as
- In marketing channels, the channel level of company selling its products through retailers, wholesalers, sales agents and brokers is classified as__________?
- The ways in which channel alternatives differ from each other are __________?
- The situation when all channel members are called to work together to achieve goal of any one channel is classified as _______?
- The particular set of marketing channels employed by company is classified as _________?
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- The average waiting time of customer’s to receive receipts of goods bought are classified as _______?
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- The distribution strategy which leads to limited number of intermediaries is classified as
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- The level of ease to which it is made easy for the customer’s to buy goods is classified as __________?
- The service outputs produced by the customers are ________?
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- While considering marketing channels, the examples of agents are _________?
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