Home→ Marketing Mcqs → Pricing Capturing Customer Value →The market segmentation done on basis of ‘occupation’ and ‘education’ of customers is an example of?

The positioning statement first states the?
The high-priced photographic equipment is an example of?
At the final level of planning products, the planners turn the actual product into?
If the men and women respond similarly to the marketing efforts for soft drinks, the segment should be considered as?
The BlackBerry ‘on the go connectivity’ specific feature is part of?
The ‘wireless communication’ is an example of?
The process of segmenting the market and identifying which segments to target is classified as?
The process of dividing potential customers on the basis of common needs or characteristics and buying behaviors is called?
The industry installations and equipment are classified in group of?
Coca-Cola creates marketing programs targeting teen agers world widely is an example of?
The buying of products such as ‘laundry detergents’ is an example of?
The products that customers buy after careful comparison on price and quality are called?
The segmentation of market in groups having similar needs and wants is known as?
The ‘buyer’s black box’ consists of?
The sustainable marketing principle which states that company should organize and view its marketing mix activities by keeping customer view in mind is called?
In marketing, the potential customer’s familiarity with advertising creates?
The less involved consumer buying behavior in which customers perceive few differences between brands is called?
The product support services are part of?
The market which is segmented on the basis of age and gender of customers is classified as?
The market segmented on the basis of the degree level such as ‘high school graduates and college graduates’ is classified as?
The category of products that come with warranty offered at the time of product buying and expires at some specific date is an example of?
The product quality level is considered as part of?
The supplies such as lubricants, coal, paper and pencils are best classified as?
The paints, nails and brooms are classic examples of?
The situation in which the company targets whole market with one similar offer is called as?
The marketing strategy which does not focus on the difference between the consumer needs is called?
The market segmentation done on the basis of religions of customers such as ‘Catholics, Hindus and Muslims’ is classified as?
The ‘Harley-Davidson’ which marketed bikes for female segment of market is an example of?
The competitive marketing strategies plays a role in companies?
The sustainable marketing principle which says that company must define mission statement in broad social terms in place of only product terms is classified as?
That minor stimuli which determines when and how customer will respond in certain way is called?
According to ‘Maslow’s hierarchy of needs’, the needs for food, shelter and clothing are classified as?
Burger King segments and targets its brands market “Super Fans” who visit store roughly 13 times a month is an example of?
According to brand personality traits, the ‘ruggedness’ is concluded as brand being?
The ‘local or individual marketing’ is also called as?
According to ‘Maslow’s hierarchy of needs’, the need of recognition and status is classified as?
The customer market division done on the basis of ‘compulsive, ambitious and outgoing customers’ classified as?
The low involved buying behavior of consumers while perceiving significant differences between brands is called?
According to sustainable marketing, the major movements includes?
The adopter group ‘late majority’ is classified as?
The remembrance of good points that are related to choose a brand as compared to competing brands is called?
The marketers can build up demand of a particular product by?
The ‘Regent Seven Seas Cruise Line’ targets customers seeking elegant ambiance for holidays is example of?

The market segmentation done on basis of ‘occupation’ and ‘education’ of customers is an example of?

A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation

Correct Answer: demographic segmentation ✔

Last Updated: November 24, 2021