Home→ Marketing Mcqs → Identifying Market Segments and Targets →The U.S consumers prefer familiar brands and are loyal to establish brands are classified as __________?

The effective segmentation criteria does not include _________?
When all the customers have same preferences, the marketing strategy is classified as __________?
The marketing strategy in which the firm with superior image and sales to the large number of customers is classified as __________?
The grouping of customer’s on the basis of similar needs in solving specific problem is considered as ________?
The consumers who are used to buy only brand all the time are classified as _________?
The hard core loyal helps company to identify its product _________?
The VALS segmentation main framework dimensions are ________?
The individual marketing is also called ________?
The process of determining overall profitability of each segment on the basis of market growth and access is classified as __________?
When any firm sells its market offering too many different market segments, it is classified as _________?
When the firm concentrates on serving needs of any specific customer group, it is considered as __________?
The VALS segmentation framework dimension ‘consumer resources’ is classified as ________?
The fun-loving and trendy people whom resources are constrained and limited are classified as _________?
The conventional people with concrete beliefs and conservative are called __________?
The people who express taste and independence are classified as __________?
The people who don’t have to spend much on products are considered as ________?
The passive people who are very concerned about their favorite brands are considered as _________?
The potential and attractive target market are classified as __________?
The process of creating ‘Value Proposition’ is considered as __________?
The Company is able to respond customers by customizing market offering on one to one basis is classified as _________?
The group of people who are self-sufficient and down-to-earth are considered as _________?
The step of creating storyboard of each segment for testing the profitability of each segment is classified as __________?
According to VALS framework, the consumer’s dimension groups with lower resources does not include ________?
The group of people with traditional values and like to buy brands they have already heard is classified as _________?
The split loyal can show the company’s __________?
The set of segments which share some profitable similarities are classified as ________?
The successful and goal oriented people who focus on family and career are classified as _________?
The consumers who remain loyal to two or three brands are classified as _______?
The consumers who shift loyalty status from one brand to another are classified as ________?
The strategy which combines the customized marketing with mass customization helps empowering customers, is classified as __________?
The role of people in buying decision consists of __________?
The sophisticated and active people with high self-esteem are classified as _________?
According to loyalty status, the marketer’s divide brand loyalty into groups do not include __________?
The marketing strategy in which a firm sells different segments and offers different product is classified as __________?
The process of determining profitability of each segment is classified as __________?
The differentiated marketing in comparison of undifferentiated marketing creates _______?
The people, who favors stylish products and have limited income are classified as _________?
The process of determining distinct segments profitability on the basis of lifestyles and demographics is classified as _________?
The mature and reflective people motivated by ideals who know the value of responsibility and knowledge are classified as _________?
The five forces model of Michael Porter determines the attractiveness in long-run does not include _________?
The manufacturer of microscope selling its product to colleges, universities and specific laboratories is an example of ________?
The narrowly defined consumer group seeking the mix of benefits in a segment is classified as _________?
The people who seek products with functional or practical purposes are considered as _________?
The consumer’s primary motivation does not include _________?
The VALS segmentation framework dimension ‘consumer motivation’ is classified as _________?
The young and impulsive people who seek excitement and variety can be the best _________?
The young and impulsive people who seek excitement and variety can be the best __________?

The U.S consumers prefer familiar brands and are loyal to establish brands are classified as __________?

A. strivers
B. non-strivers
C. non-believers
D. believers

Correct Answer: believers ✔

Last Updated: November 24, 2021